Steven Le Vine and Garrett McClure, co-founders of Grapevine PR + Consulting, recently released their bestselling book, "Stories That F*cking Matter: Three Pillars of Epic Storytelling to Dominate Media Headlines, Win Clients and Grow Your Business."
The book walks readers through Le Vine and McClure's signature storytelling framework, detailing proven strategies to tell a story that gets attention and grows business. It includes the three pillars of the Stories That F*cking MatterTM model of epic storytelling, applying the STFMTM model to stories from business stars such as Steve Jobs, Richard Branson, Bruce Springsteen, Sheryl Sandberg, and Tony Robbins, and highlights why vulnerability can be a key component to crafting a great story.
The media experts also offer tips on how to grab the audience's attention in today's 'attention economy,' the insider tip of "Trend-jacking," and advanced storytelling and media growth hacks. The book serves as a guide to craft stories that change minds, win hearts, and mold reality, sharing the authors' winning playbooks, insider tips, and secrets book "Stories That Fucking Matter" provides an insider's look into the world of PR and shows readers how to take media outreach into their own hands and make a lasting impression. It has stirred up so much attention and demand for the firm's services that it has already been forced to triple its team and institute a waiting list for all new clients.
Grapevine places a smart focus on mapping out and executing annual, growth-focused strategic PR and integrated marketing campaigns that align with the client's strategic goals of brand building and business growth. The book is available through Amazon, Barnes & Noble, and independent bookstores.
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