Peter Lang, who runs Digital Agency Business and hosts the Agency Acquisitions & Exits podcast, featured the Born & Bred deal in a breakdown on LinkedIn.
From zero to $3.5M in under a year.
That’s Peter’s headline, and I get why it travels. The fuller sequence: a SEED deal into a $350K PR firm first, then the cold-email campaign that became Born & Bred. Read Peter’s breakdown on LinkedIn, then get the founder’s version in my story.